Cross Has Been Writing Their Story Since
1846. Inventing. Innovating. Always
Evolving.

Cross Has Been Writing Their Story Since 1846. Inventing. Innovating. Always Evolving.

Since Their Earliest Days, Cross Has Rewritten the Rules for Putting Pen to Paper. Our Founder Richard Cross Was a Passionate Champion of Writing as an Art Form – a Personally Rewarding Experience Worthy of Distinguished, Expertly-crafted Tools. When He Established the A.T.Cross Company in Providence, Rhode Island in 1846, He Became the Leader of America’s First Manufacturer of Fine Writing Instruments. Today, Cross is a Global Innovator, Crafting Some of the World’s Most Widely-recognized, Top-performing Pens for Distribution in 140 Countries. Through Inventive Design Techniques, Exacting Attention to Detail and Our Renowned Jewelry-quality Craftsmanship, We Continue to Build on Our Storied History With Products for the Way We Live and Work Today.

Project Requirements

1. Programming-based Reward system

We Built a Script to Automatically Query Customers’ Tables and if Find a Row Where Customers’ Date of Birth is Populated With Today’s Date Then It Will Send an Email Using a Magento Email Template. It Will Run via Cron Job Every Midnight. This Same Script Should Also Issue the Customer 200 Reward Points. It is Able to Edit How Many Birthday Points a Customer Gets via the Magento Admin Panel Where the Customer Reward Points Admin Screen Goes to Stores > Confirmation > Customers > Reward Points

2. Connect Twilio.com Twilio Flex to Magento

When a Customer Calls Currently the System Will Pull the Customer’s Phone Number From the Caller Id and Will Query the Magento Customers Table to Find the Customer’s Data. The Goal is When a Customer Calls for the Staff Member to Have This Information Pulled From Magento Into Twilio. We Have Integrated React Code and Magento API and Then Call From Digital Ocean Server Where When a Call is Received in Twilio Twilio Then Makes a Call Out to Our Cloud Server to Run Custom React Code That Uses the Magento API to Get Some Information Based on the Caller’s Caller Id and Pull It Into Twilio.

Goal

To create a superior writing experience through innovative design, uncompromised quality, and outstanding service One of the premium pen and accessories makers who are selling their products globally and wanted to reach out to their audience in each country and so we have made multi website, with separate domains for B2C abd B2B customers. Domain www.cross.com for B2C customers and www.crosscorporategifts.com for B2B customer.

Goal

To create a superior writing experience through innovative design, uncompromised quality, and outstanding service One of the premium pen and accessories makers who are selling their products globally and wanted to reach out to their audience in each country and so we have made multi website, with separate domains for B2C abd B2B customers. Domain www.cross.com for B2C customers and www.crosscorporategifts.com for B2B customer.

Our Solution

The Client’s Old Website Was Running on an Old Version of Magento, Lacked Important Security Upgrades, and Had an Outdated UI Design That Was Not User-friendly. So We Upgraded Magento 2.3.4 Version to Magento 2.4.4 Version the Website to a More Secure Version, Redesigned the Theme, and Implemented a Whole New Look and Feel With an Optimized Theme. We Executed the Project Using the Jira Project Management Tool, Planned Sprints, and Utilised the Adobe Commerce Environments for Development. We Also Managed the Bitbucket Repositories.